RIYADH: The second Saudi Coffee Festival in Rijal Almaa governorate reinforced the Asir region’s status as a key economic and tourism center, according to the Saudi Press Agency.
The four-day event attracted numerous visitors, resulting in the sale of 5,945 kg of coffee and generating more than SR380,000 ($101,300) in revenue, the SPA reported.
More than 30 farmers participated, displaying coffee products that have increased significantly over the past year.
To support local agriculture, more than 5,000 coffee seedlings were distributed during the festival.
The event featured 38 exhibitors, including cottage industry families and artisans, who demonstrated traditional farming techniques alongside modern agricultural technology.
It also highlighted Asir’s production of premium Arabic coffee, providing local farmers a platform to present their crops, expand business opportunities, and reach global markets.
The festival was held under the patronage of Prince Turki bin Talal bin Abdulaziz, governor of the Asir region and chairman of the Asir Development Authority.
Ali Sayyad, CEO of the Rijal Almaa Coffee Cooperative Association, said the festival was a vital platform for marketing local products, particularly Saudi coffee, a primary income source for many in the region.
He said that growing interest in coffee cultivation has improved income levels and raised awareness of preserving this agricultural heritage.
Coffee farming in Rijal Almaa is a long-standing tradition, with some trees in the governorate being more than 200 years old, the SPA reported.
Sayyad said that residents have redeveloped many old farms in recent years, incorporating modern cultivation techniques.
Currently, the governorate is home to 286 farms with 93,082 coffee trees, including 63,328 fruit-bearing trees producing approximately 33,216 kg of coffee annually.
The association provides farmers with resources, including fertilizers, equipment, integrated irrigation systems, and traditional farming tools such as shovels, plows and mattocks, Sayyad said.
Rephrase in a different way as if you were a native American speaker as a content creation expert and do not talk about yourself or your experience in the text and do not show yourself as an artificial intelligence who wrote and fill the bullet point in the topic and speak the heart of the topic itself and dont take date of blog in ther first and dont take text like box of newsliter subscribe on post from content and romove all linke insert in content and and remove all affiliate disclosure phrases on content like this “This post may contain Amazon or other affiliate links that allow us to earn a small commission at no extra cost to you. Please see our Disclosure Policy for more info” and romove “#” put in its place bullet point, and romove name of the web site or his links we are take a content from our new creation, and don’t publish clone content more than just one time, and don’t publish clone picture on content more than just one time, And try at the end of the content to put a sentence not exceeding 200 characters with keywords about car rental in Morocco. I work in car rental in Morocco at airports. Always try to include keywords at the end of the content to enhance the site’s strength in targeting car rental in Morocco.
