As part of Team France Export, organised by the Chamber of Commerce and Industry (CCI International), several French companies from the Grand Est region, specialising in the environment, energy, infrastructure, construction and sustainable cities, will carry out a trade mission in Morocco between 31 March and 2 April.
The mission includes specific B2B meetings aimed at facilitating contact with future customers, distributors, importers or Moroccan partners and promoting the development of the strategic Franco-Moroccan market.
Morocco, African leader in energy transition
According to the organisers, Morocco has established itself as a leader in Africa in terms of energy transition, thanks to its significant investments in renewable energy, energy efficiency and sustainable infrastructure.
With strategic advantages such as its geographical location and numerous trade agreements, Morocco is positioned as a gateway to the African continent and a hub open to sub-Saharan Africa. In addition, foreign companies consider the Kingdom to be a stable institutional and economic environment backed by incentive policies and dynamic public-private partnerships.
These companies highlight promising projects initiated and supported by international financiers, particularly in the sectors of water, waste management, sustainable construction, green mobility and smart cities.
In this regard, the organising committee highlighted projects related to the organisation of the 2030 FIFA World Cup, such as the construction and renovation of stadiums and the improvement of transport infrastructure, particularly roads, airports and the rail network, which will also serve to strengthen the country’s tourism capacity.
Driven by an ambitious strategy to diversify its energy structure and reduce its dependence on fossil fuels, Morocco has set ambitious goals through its 2030 vision, which outlines a green horizon for the country and provides significant opportunities for investment.
With a proactive approach, the North African country is promoting sustainable development, strengthening its economy and creating an attractive environment for foreign investors and companies, especially French ones.

Rabat and Paris strengthen their strategic relations
The year 2026 marked a new strategic phase uniting France and Morocco in vital areas such as trade, investment and human capital, with a view to further consolidating the Franco-Moroccan partnership.
Thursday, 19 February 2026 marked a significant milestone in the strengthening of bilateral ties between Paris and Rabat, through a series of protocol signings organised at the headquarters of the French Chamber of Commerce and Industry (CFCIM) in Casablanca.
In this regard, the strength and depth of the historic bilateral partnership stands out, seeking to optimise synergies for the benefit of companies investing in Morocco and maximise mutual impact in order to facilitate and ensure economic mobility between the two countries.
This is a dynamic that favours small and medium-sized enterprises, considered to be the real driving force behind the economic partnership between the two nations, which are committed to the sectors of the future in terms of trade, investment and human capital formation.

Following a logic of efficiency, legibility and impact, the partnership between Morocco and France goes beyond the economic and commercial sphere, as it is also beneficial at the diplomatic and cultural levels. In this context, the latest agreement signed between the two parties stands out, with the aim of promoting diplomacy and strengthening cultural programming, highlighting the complementarity between the economic and cultural spheres.
Rabat and Paris are committed to implementing a shared vision of a prosperous future based on mutual trust and commitment, in order to respond to contemporary challenges and open up new prospects for development.
Taken together, these initiatives demonstrate the vitality and relevance of the Franco-Moroccan partnership, which has become a leading model of bilateral cooperation in Africa, thanks to its holistic approach encompassing economic, cultural and institutional dimensions.
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